It is owned by an unnamed shop owner. Because only 10% of the population of the town can use Magic, the shop's customers are mostly traveling Mages, which explains the rather poor range of items available in the store.
As already mentioned, the range in the shop does not belong to the most diverse. The owner himself, however, maintains that, contrary to appearances, has many new features.
- ColorS: A small device that is able to change the color of the clothes the user is wearing. It is popular amongst girls.
- Gate of the Canis Minor Key: The key to the gate of the Celestial Spirit, Nikora. Lucy Heartfilia purchased this for 19,000 , 1,000 less than its original cost.
- ↑ Fairy Tail Anime: Episode 1
- ↑ 2.0 2.1 2.2 Fairy Tail Manga: Chapter 1, Page 6
- ↑ Fairy Tail Manga: Chapter 1, Page 7
- ↑ Fairy Tail Manga: Chapter 1, Pages 7-8