First Guild Master
|Base of Operations|
Mavis has very long, wavy, blonde hair that reaches down to her feet with a single strand strand pointing upwards, large black eyes (green in some appearances) that appear to have no irises (aniridia) and a slight child-like build. She wears a frilly, pink layered robe with a red ribbon tied in a bow around her neck. Around the chest are three blue diamond patterns with 2 blue triangles above. Each series of these is outlined in a hot pink. She wears wing-like adornments around her ears and small hoop earrings. She also seems to prefer going barefoot.
Mavis is kind and protective of Fairy Tail. She cares, guides and protects the guild whenever it's possible. She seems to be quite cheerful as she's smiling and happy most of the time. Mavis can also be quite carefree and reckless, and this side of her is shown when she allowed Jellal Fernandes to participate in the Grand Magic Games as a part of Team Fairy Tail B, as long as it improved their chances of winning, despite the fact that if anyone found out about the ex-member of the Ten Wizard Saints and escaped convict. it could be disastrous to the guild. Another sign of her reckless nature is shown when she lent Fairy Glitter to Cana Alberona just to win the MPF event.
Mavis is quite playful and to a certain degree, childish. She even left Tenrou Island just to cheer on Fairy Tail in the Grand Magic Games, solely because she was bored on the island. She seems to be indifferent to certain things. For example, when Mavis felt a malicious force coming from the Raven Tail guild members, she was not especially worried.
Though playful, she can be quite serious at times. When it came to winning the Grand Magic Games, Mavis cast aside her smile, adopting a serious persona in which she stated she would lead Fairy Tail to victory, taking charge and giving out orders. 
Mavis founded the Fairy Tail guild and served as its first guild master. She later entrusted the guild to Purehito to serve as its second master In gratitude, members of Fairy Tail made her a grave on the holy island of the guild - Tenrou Island. Mavis was given with an epithet as the Fairy Tactician, since she led her team in many victories thanks to her exceptional skills in making strategies during battles.
Tenrou Island arc
Locating Mavis' grave is the second part of the most recent S-Class Mage Promotion Trial and Cana Alberona is the first to reach her grave. As Cana stands before the grave, a card in her bag suddenly glows, the Help Lucy Card, a card that will only glow if her partner Lucy Heartfilia is in trouble. Seeing the card and remembering what she had done to Lucy, Cana begins to cry realizing that she betrayed her friend and guild by putting the S-Class exam first. Determined to rescue her friends, Cana approaches the grave and asks Mavis to lend her the power to protect Fairy Tail, saying that she loves her guild. Hearing Cana's words, Mavis somehow telepathically comforts Cana and lends her the power to use one of the three great Fairy Magics, Fairy Glitter.
Later Acnologia, who was summoned by Zeref, arrives at the island and begins to fight the members of Fairy Tail. Mavis uses her Ethereal abilities to create a body for herself and watches her guild members fight from afar. She uses the power of the faith and bonds between them to cast the ultimate defense spell, Fairy Sphere, to save them from when Acnologia tried to use its roar to destroy the island and everyone on it. Although Mavis saved everyone, the use of Fairy Sphere caused them to be trapped in a frozen state for seven years.
Seven years after the attack of Acnologia, Mavis, standing on the surface of the ocean near the location where the aforementioned event took place, encounters the remaining members of her guild looking for their missing comrades. Seeing the group, Mavis raises both her hands and Tenrou Island appears inside a giant sphere bearing the mark of her guild. She then leads the group to Natsu and the others and reveals how she used the Fairy Sphere spell which is the reason why the S-Class Trial participants had been absent for the past 7 years. After telling the story and reminding the guild about the power of unwavering faith and resilient bonds, Mavis disappears, happy that her guild became a happy one.
Grand Magic Games arc
Mavis later appears at the Grand Magic Games to cheer for Fairy Tail, much to the surprise of all the members present. She assures them not to worry, stating that only those with the Fairy Tail crest can see her.
After Fairy Tail's B team is revealed to have also made it through to the finals, Mavis notices the masked man pretending to be Mystogan is not a member of the guild. As Makarov apologies profusely, Mavis notices herself that Jellal is not evil and even has the same "heart" as everyone else in the guild. After hearing that he was once one of the Ten Wizard Saints, she states that she will allow him to participate for Fairy Tail's victory.
As the first battle of the games begins, Mavis wonders what the aim of Raven Tail is, seeing that they are only targeting her guild members. Makarov tells her that they just want to embarrass them but Mavis thinks that it is too simple for a goal. During the battle between Lucy Heartfilia and Flare Corona, she quickly figures out the reason that Urano Metria failed was due to outside assistance.
As the battle between the disguised Jellal Fernandes and Jura Neekis of Lamia Scale is about to commence, Mavis looks on perturbed. As Makarov seeks to allay what he assumed was worry over whether or not Jellal could defeat Jura, Mavis declares that she needed to use the restroom, which shocks everyone as she is a spirit. However, she later genuinely looks disappointed when Jellal loses.
The next day she was also seen in Fairy Tail's corner and is stunned speechless at the Dragon Slayers' dismal performance during the racing event, however by the end of the race she was smiling at Natsu's determination. During the rest of the day, she mostly stays silent, only commenting once, on the rarity of Kurohebi's Mimic. Again during the third day she was seen with the other non-competing Fairy Tail members. She was surprised like nearly everyone else when Erza Scarlet challenged all 100 monsters during Pandemonium, but was later happily cheering when Erza won the event.
When the remaining contestants use "MPF" to determine their scores, Mavis shows confidence in Cana when she steps up for her turn. When Cana reveals her Fairy Glitter tattoo, Mavis reveals that she lent her the spell again so that her team can win, adding that she already has enough Magical Power to use it.
After Laxus fights and defeats the entire Team Raven Tail, when the fight was supposed to be with him and "Alexei", Mavis looks on ominously as a spectator. She later comments briefly about Chelia Blendy's Magic Power. She later realizes that Chelia is using a lost form of Magic known as Sky God Slayer Magic and watches as the battle goes on.
As the Games' third day comes to a conclusion, Mavis joins in on Makarov and Laxus' conversation about Lumen Histoire. She informs the Lightning Dragon Slayer that Lumen Histoire is not "darkness", but rather, it is Fairy Tail's "Light". She adds that such information is disclosed only to the guild's masters and thanks Laxus when the latter refuses to know more about such. Mavis suspects Purehito had leaked the information on the Lumen Histoire to Raven Tail, and blames herself as she begins to cry over her poor choice for Fairy Tail's second Master.
Later that night, Mavis goes to Ryuzetsu Land with Makarov and Laxus to have some fun in the pool. As she plays around holding her breath underwater she is spotted by Lucy, who questions why they are there. In the same evening, Natsu manages to blow the building sky high trying to melt some of Gray and Lyon's ice, and Mavis cries alongside Makarov when she hears that Fairy Tail will be charged for all the repair costs.
Later, she watches as the new team Fairy Tail appears. She says that it is time to show the strength of their bonds. 
During the starting battle of the fourth day, Mavis, along the rest of the guild members, is shocked as it is revealed that the rabbit from Blue Pegasus is Nichiya.  As the fourth day's third tag battle gets underway, Mavis comments on Sting's and Rogue's White Drive and Shadow Drive being Magic amplification techniques. As the battle rages on, Mavis is surprise to see that Sting and Rogue are able to use Dragon Force at will. She remains surprised even after they have fully activated such a technique.
However, as the battle progresses, her expression softens and becomes more cheerful when Natsu starts taking on his opponents solely. As she watches, she thinks to herself about how the power of friendship can take down most obstacles in one's path. Mavis celebrates Team Fairy Tail's first victory against Team Sabertooth and is thrilled to see Fairy Tail in the lead with forty-five points.
When Team Fairy Tail enters the arena, Mavis happily watches as the rest of the guild cheers. Mavis praises Makarov to have thought a lot about Lucy's arrest. They discuss about having already sent a search team to rescue Lucy in case the king doesn't give her back when they win.
As the event of the last day begins, Mavis watches as Team Fairy Tail remains in their place while other teams scatter across the area. Upon Makarov exasperatedly wondering why the team isn't moving, Mavis explains that over the last several days, she has been observing their opponents and formulating a strategy, which she passed on to the Mages so as to achieve victory. Standing up, she proclaims it's the time to go, at which point the members of the team rush into battle.
As the team goes in to fight, Mavis announces that there is a 97% chance that Rufus will make a move. Watching as Rufus unleashes his Memory-Make: A Night of Falling Stars attack, Mavis notes that upon seeing the lights, one has a chance to dodge and watches as several do so. Since the attack is composed of lightning, Laxus is able to block the attack, as Mavis predicted. She then stated that Rufus' next move will not hinder them. Mavis continues explaining the moves the members of Team Fairy Tail will make to confront their opponents. The rest of Fairy Tail members are amazed at how accurate her Fairy Star Strategy plans are and Makarov recalls the nickname she was given due to her strategic abilities, The Fairy Tactician. As the number of participants are decimated, Mavis notes that the battles are going to get harder, specifically stating that Jura Neekis will be difficult to deal with.
As Gray prepares to battle Rufus, Mavis explains that Rufus is key to Sabertooth's plans and it is vital that Gray defeats him, though she's not certain that he can. Recalling a past conversation in which Gray himself volunteered to go after Rufus, Mavis notes that emotions should help him in battle and asks him to show their power. As the battle continues with Gray on the ropes, Mavis looks on but breathes a sigh of relief when Gray ultimately comes out the winner, referring to his victory as "splendid".
Later, Mavis clenches her dress tightly as Makarov remembers his written apologies. Soon after, while the Fairy Tail Mages continue advancing, Mavis watches as Chelia attacks Juvia, just as she had predicted. Though the others say Chelia can't be beaten due to her healing ability, Mavis states it doesn't matter since Juvia can hold her off while Erza fights Minerva. However, to Mavis' surprise, Erza encounters Kagura instead. As the two battle, Mavis begins crying as she wonders where her calculations went wrong and continues crying as Minerva later joins the fight. Her tears soon cease though as she watches the three powerful women begin their assault on one another, clasping her hands together tensely as the three fight. When Minerva later begins to use her Magic to its full extent, Mavis recognizes it and can only stare open-mouthed at the spells she casts.
Later, while Gajeel is mentioning Mavis failing in her predictions, she is seen still crying over this. Some time later, Mavis shows excitement after witnessing Erza's miraculous comeback from a seemingly one sided fight. Later, during Gajeel's battle against Rogue, Mavis watches the battle with interest as she notes Rogue to have been possessed by an evil Magic, one which she does not recognize. After Gajeel wins the fight, Mavis is still wondering about the dark Magic that even she is unaware of.  Mavis then silently watches as the Grand Magic Games proceeds, and is shocked to see Jura easily defeating Orga.
As Jura then turns on Laxus, Mavis watches from beside Makarov as the two clash, smiling when Laxus manages to land some blows. When Makarov appears shocked by Laxus' abilities, Mavis comments that he didn't expect him to be so strong, his expression whilst watching the fight giving this fact away. Continuing to see Laxus make use of some powerful attacks, Mavis comments that all of the youth in the guild are growing up. Urging them forward like the wind in their battles, Mavis states that their blood, sweat and tears are a beautiful thing, and that they should show no fear, whilst in Crocus, the Mages of Fairy Tail all stand and push themselves forward in their fights.
With Team Fairy Tail now confronting Sting, Mavis waits for the outcome while Team Fairy Tail stands defiantly against Sting. After Sting caves in and surrenders to Fairy Tail, Mavis, along with the rest of her guild, cheer in delight as they claim the title of the strongest guild. Mavis then smiles as Sting and Lector reunite with each other. However, the moment of happiness is short lived as Mavis notices something around the city of Crocus. Later, Mavis is seen celebrating and rejoicing with the guild, playfully claiming the results were just as she calculated.
Mavis is then present at Crocus as the 7 Dragons controlled by Future Rogue attack Fiore's Mages. When Laxus, with the support of the Thunder God Tribe, decides to fight Atlas Flame on his own, she supports the plan, agreeing with Natsu that only a Dragon Slayer can hurt a Dragon and tells Gajeel to intercept another Dragon. She then guides the rest of the Fairy Tail members to attack the monsters that were hatched from Motherglare's eggs.
Magic & Abilities
Fairy Glitter (妖精の輝き, フェアリーグリッター, Fearī Gurittā): Fairy Glitter is one of the Three Great Magic's of Fairy Tail. It is a Magic that rivals Fairy Law and is a radiance of merciless light that rejects the presence of any foes. It is also an exceedingly complex and unfathomably intricate spell that collects and concentrates the light of the sun, the moon and the stars. Mavis transferred this Magic to Cana Alberona temporarily.
Fairy Sphere (妖精の球, フェアリースフィア, Fearī Sufia): Mavis used this spell by converting the Fairy Tail members' bonds and faith into Magic Power. It is a Magic that will protect the Guild from any evil; an absolute defense Magic. However, Fairy Sphere also acts as a stasis chamber, and anyone trapped inside will not age. It's powerful enough to protect Tenrou Island and everyone on it from Acnologia's Dragon's Roar, and to keep it sealed for seven years.
Ethereal Abilities: Despite the fact that Mavis is deceased, she is able to talk with people who are still living. In addition, she can even create an Ethereal body at will that is visible and can cast Magic Spells. Despite being an Ethereal body, her bodily functions still seem to work, which is why she still needs to use the bathroom.  However, she states that only those who have the mark of Fairy Tail can see her Ethereal body.
Master Strategist: While not a Magical ability, Mavis has shown herself to be highly intellectual as she was able to memorize all the abilities of the participants, along with their fighting styles and patterns, and then run countless battle scenarios to come up with the most appropriate strategy for her guild, making at seems as if she was predicting the future. Thus earning the alias - The Fairy Tactician.  However, despite this incredible feat, Mavis' strategies aren't perfect as seen when instead of Erza facing off against Minerva like she initially predicted she instead faced off against Kagura and then Minerva, greatly upsetting her to the point of tears.
Main article: Makarov Dreyar
When the members of Grimoire Heart and Zeref appear and attack Tenrou Island, Mavis' resting place, Makarov immediately feels ashamed for "inviting the enemy", and fears that he has disappointed the deceased master. He vows to take full responsibility for her holy ground being trampled on, and asks for her forgiveness. He seems prepared to do anything to protect Mavis' island and his guild members from the intruders, and even risks his life taking on the entirety of the Grimoire Heart Airship alone.
Makarov honors Mavis' spirit, seen through his anger at those who dare to step on her island without the Fairy Tail mark. He even yells at Laxus, who despite returning to aid the other members in battle, came to the island after being excommunicated.
Despite her being deceased, Makarov holds great faith in the spirit of the first master, asking her to watch over the members of the guild. Upon finding out that himself and the other members had in fact been protected from Acnologia's roar by Mavis' casting of Fairy Sphere, Makarov sheds tears of joy and graciously thanks her, awed that she has appeared to aid them.
When Mavis appears again outside Tenrou Island at the Domus Flau, Makarov is seen shocked at her sudden appearance, as well as the fact that she has moved from her resting place. After Mavis detects that the so-called "Mystogan" in Team Fairy Tail B is not a member of the guild, she grows irritated with Makarov, who desperately tries to apologize and get back on her good side by highlighting Jellal's strength and capabilities. As the two watch the Games, Makarov listens to Mavis' thoughts on the different guilds and matches, as well as tries to cheer her up when Mavis seems disgruntled by Fairy Tail's standing within the tournament.
Main article: Laxus Dreyar
Though the two have not interacted much, Mavis has shown a great deal of trust in Laxus. When Laxus is brutally attacked by his father over Lumen Histoire, he becomes curious and asks Makarov about the "great secret of Fairy Tail", only for Mavis to step in and explain it on Makarov's behalf. Since this point, and after seeing Laxus' love for his guild in his fight against Ivan, Mavis is often seen with grandfather and grandson, talking and playing. Though Laxus doesn't appear to completely enjoy it, he will often tag along with the two wherever they go, wanting to look after the first master. He also seems to be slightly in awe of Mavis, and becomes incredibly uncomfortable when he sees her upset.
Main article: Hades
When leaving her post as the guild master of Fairy Tail, Mavis entrusted her position to Purehito. Purehito mentioned that as Mavis passed on her spirit to him, Makarov, as 3rd master would carry it on, while Makarov always felt Purehito led the guild on what he described as "the right path", showing acceptance of Mavis' choice.
While discussing Ivan Dreyar's interest in Lumen Histoire with Makarov and Laxus Dreyar, the issue of Purehito's corruption, and his leak of information regarding it to Ivan came to light. Blaming herself for choosing him as the 2nd master and the subsequent information leak, Mavis began regretting her choice as "foolish", crying as the revelations unfolded.
Appearances in Other Media
Fairies' Training Camp
Mavis is shown to be bored staying alone on Tenrou Island, so she decides to visit the guild. However, seeing that most of the members are going out for training, Mavis decides to tag along with one of the groups which is Natsu's group. Later on, Mavis can be seen watching over the members playing in the beach while treating herself to a glass of tropical punch. She even tries to use Magic when Natsu and Gray decide to make some trouble, but quickly holds herself back, saying that she cannot do so. At night, when all the girls get drunk, Mavis is seen watching the group from the ceiling having herself a bottle of liquor as well. At the end, Mavis finally take a dip at the hot spring herself while saying the current Fairy Tail is so much fun and she will root for them at the Grand Magic Games.
- Originally, Mavis was supposed to be male. However, after Mashima found out that Mavis is a female name, he immediately redesigned Mavis to be a girl. 
- (To Cana Alberona) "If that's the case, then you have nothing to be afraid of. Mistakes are not shackles that stops a person's progress. They are the fuel that raises the heart. Now... go forth, I lend thee the Fairy Glitter."
- (To Tenrou Team) "Unwavering Faith and Resilient Bonds will bring even miracles to your side." 
- (To Makarov Dreyar) "It has become a wonderful guild, Third Master." 
- (To Makarov Dreyar) "The ultimate form of the guild that I've hoped for, is now right before my eyes." 
- (To herself) "There is a wall that can't be destroyed with just power. However, there is a type of power that can destroy that wall. The Power of Feelings." 
Battles & Events
|Guild Master of Fairy Tail|
|Preceded by||Years||Succeeded by|
|← None||? - ?||Purehito →|